kpw

(via getacceptedbabe)

prweek:

Barbie and Sports Illustrated are partnering on a campaign called “Unapologetic.” Next week, Barbie will appear in Sports Illustrated's 50th anniversary swimsuit issue alongside Christie Brinkley, Kathy Ireland, Heidi Klum, and Kate Upton. Mattel will also offer a limited edition Sports Illustrated Barbie doll to be sold exclusively on Target.com. Both brands have often received criticism for promoting unrealistic images of women’s bodies, but Mattel says this campaign “is about underscoring who you are, being unapologetic about who you are and celebrating that alongside all these great women and legends who are more than just pretty faces.”